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Morning Briefing for pub, restaurant and food wervice operators

Wed 30th Nov 2022 - Update: Azzurri Group, Loungers, Tobias Jackson and Time Out Market
Holmes – Azzurri is trading ahead of last year, but 2023 is clearly going to be challenging: Steve Holmes, chief executive of the Azzurri Group, the ASK Italian, Zizzi and Coco Di Mama operator, has told Propel the business is currently trading ahead of last year, but “like everybody we’re expecting it to get difficult in the new year”. He said: “At the moment trading is quite strong, we’re nicely up on last year, we are ahead of 2019 and we’re still improving on that. Christmas bookings are looking really strong. Bookings are up about 30% on last year for the coming weeks of Christmas, train strikes aside. We’re trading quite strongly and the new sites we have opened are doing very, very well. We opened a new Zizzi in Newbury last week. We did Chester three weeks ago, and we did Canary Wharf about five weeks ago. Canary Wharf is doing very well, Chester’s doing pretty well and Newbury opened last Thursday (24 November) and had a cracking weekend. Trading is holding up but I think like everybody, we’re expecting it to get difficult in the new year and at the moment, we’re pleasantly pleased the cliff edge doesn’t seem to have happened yet. We’re nervous about 2023 and it’s clearly going to be a challenging time. I think like many other people I’ve read about recently we are pleasantly surprised by our trading performance. We were not expecting it to be as good as it is. And we’re waiting for it to be bad and pleased that it isn’t. We’d still like to open more ASKs and Zizzis in the next 12 months, but the current market dictates you need to apply some caution. I think we’ll see how we trade in the first part of 2023. We’re still looking for sites, but we need to see how we get on during that period first. We are opening a Zizzi in Belfast next March/April, in the new Odyssey scheme. That’s the only restaurant we’ve currently got opening in the first half of 2023 at the moment.” Holmes was speaking as the company, which operates circa 215 sites, reported total revenue of £235.9m for the 52 weeks to 26 June 2022, (2021: £116.9m). The growth in sales helped the business post Ebitda for the year of £25m (2021: £5.4m) and a pre-tax profit of £2.7m (2021: loss of £42.3m). Operating profit stood at £5.7m (2021: operating loss of £28.7m), while net cash inflow from operations was £27.4m. During the year, the business said it also invested £18.4m in additional growth opportunities. As part of the continued evolution in its digital journey, the company said its order-and-pay at table product is now used by one in four of its customers “saving on average ten minutes per transaction”. Holmes said: “Azzurri has recovered strongly following the well-documented challenges our industry faced during the pandemic. There has been encouraging progress in our core revenue channels, in particular from our restaurant and delivery activities, and we have restarted our capital expenditure programmes with two new Zizzi sites opened and 22 refurbishments. We have also expanded into new channels that represent exciting growth areas for the future. Zizzi ranges are now widely available in Tesco stores and Coco’s development has been accelerated into third party delivery kitchens, travel hubs and a successful retail partnership with Sainsbury’s. While the economic backdrop remains challenging, we have entered the new year with our people, brands and operations in a strong place. I am confident this will enable us to successfully navigate the current challenges and deliver growth over the long term.” The business currently operates 134 Zizzi sites, with a spend per head of £19; 65 ASK restaurants, with a spend per head of £20; and 15 Coco di Mama stores and 130 delivery kitchens, with a spend per head of £5.

Zizzi: On Zizzi, the business said: “Zizzi remains, at the end of a challenging year, a strong and profitable business. Over the year we have made real progress – opening two highly successful new restaurants; recommenced our refurbishment programme, transforming seven restaurants with our latest ‘Project Zed’ look and feel; and completed more than 40 ‘Project Zed’ kitchen upgrades. At the same time, we have built up and refined our Zizzi delivery proposition; step changed our retail business via launching a full frozen meal range with Tesco; and alongside our first above the line advertisement campaign, seen a return to Zizzi’s pre-covid dominance of the Italian set on key brand scores such as net promoter score and brand advantage. Alongside our ‘Project Zed’ kitchen investments, we also celebrated the opening of two new Zizzi restaurants in the final quarter of the year – Zizzi Lancaster and Zizzi Fosse Park. Both restaurants are trading strongly and well ahead of expectations. They demonstrate both our confidence in our pipeline and ability to open Zizzi’s in new locations and the strong appetite of the consumer for the Zizzi brand.”

ASK Italian: In July, the company launched what it is calling its first community concept restaurant, under its ASK Italian brand. The company invested circa £300,000 in refurbishing its ASK site in Horsham, West Sussex, which now includes a dedicated delivery area. The company said: “ASK Italian Horsham sets an exciting footprint to fuel further growth for the brand for 2022 and beyond. With the macroenvironment remaining challenging it is those businesses that focus on marginal gains and continue evolving to overcome challenges that will win through. ASK Italian is one of those businesses.” Holmes said: “Horsham is doing really well and we are rolling that out now from a refurbishment’s perspective. The menu got rolled out about two weeks ago, and then over the next six months, we’re going to be rolling out some of the local supplier partnerships across the rest of the company. We are upgrading all of the uniforms and the crockery, and we’re building a national network of local food bank charities so that we can work with those on sort of providing food and leftover ingredients. The look and feel of the sites will be upgraded, as and when we do our refurbishments which we were still doing. It’s worked really well and Horsham’s trading really well. So, we’re delighted with it.”

Coco di Mama: The business year was one of both recovery and transformation for the Coco di Mama business, with a “significant repositioning of the brand”. It said: “We have successfully reopened and navigated our 15 London food-to-go stores through the challenge of office workers and commuters establishing new working routines in the wake of the pandemic. In parallel, we have actively been developing the brand into several new channels demonstrating its broad customer appeal and versatility. These new channels include nationwide delivery kitchens with both the Azzurri restaurant brands and third parties, securing travel sector trials and establishing a successful retail partnership. Emboldened by the success of Coco’s licensed delivery kitchen rollout in 2021, we now have more than 190 points of sale nationwide including 143 delivery kitchen locations and can claim to be the UK’s leading pasta delivery brand with one in four nationwide brand awareness. We have therefore further pivoted the brand’s strategy from a London centric ‘food to go’ business, to launching several new Coco di Mama channels with different partners, with the aim of scaling those that prove most successful in the year ahead.” It said trading performance in its London stores “remains suppressed relative to pre-pandemic levels” as office workers are typically working three to four days a week on average, a reduction of circa 20-30% on pre-pandemic volumes with Mondays and Fridays notably softer than midweek. Holmes said: “Despite these structural challenges, we have successfully reopened the stores business in line with the pace of the office worker recovery, returned the stores to a trading profit and laid the foundations for a more efficient operating model of the future.” As previously revealed by Propel, Coco di Mama has secured its first mainline rail store in partnership with Network Rail, which will open at Liverpool Street station at the end of February. The site will be open daily, will be fully digital and trade late into the evenings and weekends. The group’s first regional Coco di Mama store will open in Reading in the first week of February.


Two days to go before next edition of The New Openings Database release, to show details on 164 new sites, 9,000-word report included: The next edition of The New Openings Database will show the details of 164 newly announced site openings and upcoming launches for Premium subscribers when it is published on Friday (2 December) at midday, including which company has opened a site or its plans to open one in the future. It will have details on what type of site it is and its location, and there will also be a website link to the businesses. The database is published on a monthly basis, and the next edition features growing restaurant and bakery brands, niche cuisine, and expanding experiential concepts. Premium subscribers will also receive a 9,000-word report on the new additions to the database. Premium subscribers also receive access to three other databases: the Propel Multi-Site Database, produced in association with Virgate; the Propel Turnover & Profits Blue Book, produced in association with Mapal Group; and the UK Food and Beverage Franchisor Database. Premium subscribers are also to be given exclusive access to the recording and slides from this month's Propel Multi-Club Conference. The videos will be sent today (Wednesday, 30 November), at 9am. Companies can now have an unlimited number of people receive access to Propel Premium for a year for £895 plus VAT – whether they are an operator or a supplier. The single subscription rate is £445 plus VAT for operators and £545 plus VAT for suppliers. Email jo.charity@propelinfo.com to upgrade your subscription. Subscribers also receive access to Propel’s library of Friday Wrap interviews and now also have access to a curated video library of the sector’s finest leaders and entrepreneurs, offering their insights on running outstanding businesses in the sector. Premium subscribers also receive their morning newsletter 11 hours early, at 7pm the evening before our 6am send-out; regular video content and regular exclusive columns from Propel group editor Mark Wingett.

Loungers reports like-for-likes up 17.4% on pre-covid levels, expects to increase openings rate to 32-34 sites next year: Cafe bar operator Loungers has reported like-for-like sales were up 17.4% for the 32 weeks to 27 November 2022 compared with pre-covid levels. The company stated: “Positive momentum has continued over the first eight weeks of the third quarter, with the business consistently outperforming the sector and achieving strong like-for-like sales growth. While there is no sign of the cost of living pressures abating, we remain optimistic looking ahead to trading over the Christmas period. With 15 sites having opened year to date we remain on track to open a total of 30 new sites during the course of the financial year ending 16 April 2023, including our first Brightside site, where we already have other opportunities in the pipeline. The pipeline is in very good shape. Whilst there is a slight bias towards new opportunities in the north east, there remains huge opportunity for infill across the UK. We continue to benefit from a tenant-friendly market and see strong opportunities in our target locations We are on track to open 30 new sites this financial year and expect to open 32-34 next year.” It comes as Loungers reported revenue increased to £122.3m for the 24 weeks to 2 October 2022 (2021: £102.4m). Adjusted Ebitda was down to £19.3m (2021: £27.21m), with the prior year result having benefitted materially from reduced rate of VAT and business rates relief. The figure was up 33.4% versus the first half of FY2020 – the most recent period unimpacted by covid. Pre-tax profit was down to £2.8m (2021: £12.8m). The company said it had “significantly outperformed the market with consistently strong trading” and its headline three-year like-for-like sales growth of 17.0% was “testament to the strength of our brands and our teams”. It added it was well-placed to outperform in a recessionary environment with its value for money principles “maintained and strengthened” and its broad customer demographic “reduces reliance on any particular segment”. The company’s rent to revenue ratio further improved to 4.7% and has a “strong” balance sheet. The business said it was successfully balancing the requirement to drive sales volumes and deliver market share growth while managing margin pressures. Utility costs were hedged in May 2020 through to September 2024 for the majority of the estate. The company said its new site roll-out had accelerated with 11 new sites opened in the period, comprising eight Lounges and three Cosy Clubs. A further four sites have been opened post the 2 October half year end, three Lounges – in Haywards Heath, Stratford upon Avon and Selby – and a Cosy Club in Milton Keynes. A fifth build team added, expanding its new site opening capacity to between 32 and 34 sites per year. Contracts have now been exchanged on the four Brightside venues with the first site on schedule to open in early 2023. Chief executive Nick Collins said: “I am delighted with the consistent strength of our sales performance. Our outperformance of the market has continued unabated and reflects both our unique positioning as well as the amazing hospitality and hard-work of our teams. We aren’t immune to the inflationary pressures impacting our sector, but we have worked hard to strike the right balance between growing market share and managing margin pressures. These numbers would suggest we have got the balance about right. The short-term outlook is uncertain, but we take confidence from the resilience of current trading in both brands. We are excited about the coming months and are well-placed to take advantage of opportunities through our continued growth. Lounge and Cosy Club both have enormous untapped roll-out potential, and we are very excited about the imminent launch of our new roadside brand Brightside. The Lounges have traded very consistently across the first half. Whilst during the summer we might not have seen the same degree of out-performance at some of the coastal Lounges compared to 2021, there has been no meaningful variation either geographically or demographically. On the Cosy Club side, the post reopening one-year summer comps were very tough, but this was short-lived and the sites performed well and are in a strong position as we approach Christmas. In both brands the sales growth is relatively consistent across all day parts and food and drink categories, with no particular areas dominating. We continue to experience in-bound cost-pressure on various fronts. Our scale and continued growth allow us to mitigate these to a degree and we benefit from a favourable energy hedge over a large part of the estate, but the margin pressure is significant and the annual increase in National Living Wage is a key part of this. Striking the right balance between protecting our value for money price points versus our margin is critical. I am comfortable that in achieving three-year like-for-like volume growth in our sales, we have got this balance about right. In addition, we are benefitting from the investment we made last year in our operations team, reducing the number of sites in each area, allowing us to focus even more on our customers, conversion rates and teams.”

Tobias Jackson to step down from Nightcap: Tobias Jackson, co-founder of Adventure Bar Group, which is owned by Nightcap, is to step down from his role with Nightcap. Jackson sold Adventure Bar Group to Nightcap in May 2021. Nightcap stated: “Tobias successfully led his team through the pandemic proving to be both adaptable and extremely resilient. This resulted in a successful sale for him and his shareholders to Nightcap.” Sarah Willingham, chief executive of Nightcap, said: ‘’Tobias has built Adventure Bar Group into an amazing bar group. The past 18 months I have really got to know him and have loved working with him. He is extremely well respected throughout the business and built a wonderful team. He remains an important and supportive shareholder and I very much look forward to seeing him in his next venture.’’ Jackson added: “I’ve had an incredible journey building this business and have worked with some of the best in hospitality. Now is the right time following the pandemic and sale of the business to seek new challenges both within and outside of hospitality. I can’t wait to see Nightcap continue to grow and become the best late-night hospitality company in the UK.”

Time Out Group signs deal to open in Saudi Arabia under management agreement: Time Out Group has entered into a management agreement with Diriyah Gate Development Authority (DGDA) to open a new Time Out Market in Saudi Arabia. The market will be based in the capital Riyadh, at Diriyah Square, and is expected to open in 2027. This is the company’s eighth management agreement as its global expansion continues, with further locations in advanced negotiations. Time Out Group stated: “As a key anchor of Diriyah Square, Time Out Market will bring Riyadh’s best chefs, restaurateurs and cultural experiences together under one roof, based on editorial curation. It will provide a space and opportunities for award-winning, established and up-and-coming culinary and cultural talents. Located across 95,000 square foot and two levels, there will be 23 kitchens, five beverage serveries, multiple stages, event and exhibition spaces, a demonstration kitchen, kitchen academy and kitchen lab. With approximately 1,650 seats, guests will have a variety of indoor and al fresco dining options.” Under a management agreement, Time Out Market receives a share of revenues and profits (subject to a guaranteed consultancy fee) but does not contribute to the capital cost of the site. Time Out Market co-chief executive (development), Jay Coldren, said: “Time Out has always been at the forefront of urban centres, shining a light on the best of the city. Our Time Out Markets let local culinary and cultural talent showcase their skills, bring people together to connect, create employment opportunities, and provide an open and diverse workplace for the community. Diriyah Square is set to be a landmark, combining history, heritage and culture alongside retail and hospitality – as the country is opening up to tourism and the world, there is a well-established eating out culture that continues to grow and evolving cultural scenes which both locals and visitors are increasingly enjoying. We are looking forward to offering our unique Time Out Market experience, alongside our partners at DGDA.”

Business confidence at lowest in 21 months: Two new surveys have recorded sharp falls in business confidence as the uncertain economic outlook causes companies to become more pessimistic. The Times reported the latest Lloyds Bank Business Barometer found confidence among businesses fell by five points to 10% in November, the weakest since February 2021, and economic optimism also declined, with the net balance in negative figures for the first time since January 2021. The survey of 1,200 companies, carried out prior to the chancellor’s autumn statement, showed businesses facing a deteriorating economic picture with the UK set to fall into recession. Of businesses surveyed, 37%, down from 41%, said they were more optimistic about the economy with 40%, up from 39%, stating a more pessimistic view, resulting in a net balance of minus 3%. compared with plus 2% in October. The number of companies expecting stronger trading prospects also fell, from 46% in October to 43% in November, while an unchanged 19% anticipate weaker prospects. Hiring intentions dropped to an 18-month low with 38%, down four points, expecting higher staffing levels and 24%, up three points, anticipating a lower headcount. These changes show a net decline of seven points to 14%, signalling slower employment growth ahead. Separately, the latest CBI survey found business optimism deteriorated for a third quarter across the service sector, with a sharp decline in business and professional services where sentiment fell at its fastest since May 2020. The CBI Service Sector Survey, based on responses from 297 companies, found business volumes were mixed, with unchanged volumes in business and professional services, while consumer services saw a further fall. Sentiment about the general business situation fell 55%.

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